7 January 2019

Preview Berlin Fashion Week (15 - 18 January): Runway shows and schedule of new hub for fashion innovations 'Neonyt' (topics circular fashion, digitization, water)

The calendar of the upcoming Berlin Fashion Week shows alongside to Mercedes Benz Fashion Week Fall/Winter 2019/20 runway presentations by brands like Bogner, Sportalm Kitzbühel, Rebekka Ruétz, Marina Hoermanseder, Lena Hoschek or Dawid Tomaszewski, on three days entries under the name 'Neonyt' (fast checked today).

Neonyt is a new format developed from the Greenshowroom and Ethical Fashion Show. It's the first time that the hub for forward thinkers and creators of new sustainable solutions appears under the name Neonyt at Berlin Fashion Week. Five entries for Neonyt can be found at the calendar: The MBFW runway presentation of labels dedicated to sustainability on 15 January and four further entries (detailed Neonyt schedule) concerning discussions about themes like circular fashion and design (last scheduled as workshop), as well as the special edition 'Fashiontech' focusing on the digital transformation of the business (digitization), and the Neonyt 2-day conference 'Fashionsustain' around this season's topic water. The opening keynote will be contributed by Clare Press (Sustainability Editor-at-Large Vogue Australia). Inputs to the Fashionsustain conference come from representatives of the WWF (World Wide Fund For Nature) and brands like Tchibo, Sympatex, or Lenzing.

fig. above: Campaign image of Berlin Fashion Week 15 - 18 January 2019. More about the making of the image, photographer Gregor Hohenberg, and the styling by Daniel Sartore who dressed both models in pieces by Berlin designers (Malou (model left) wears fashion by Brachman with a hat by Odeeh, Emily (right) is dressed in a leopard print outfit by Lala Berlin) at fashion-week-berlin.com.


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